Yamayoshi is a dedicated Japanese potato chip manufacturer well-known for their off-center yet intriguing products including their signature Wasabeef (wasabi & beef flavor potato chips). This product also has an offbeat combination of beef, mentaiko (salted spicy cod roe), and mayonnaise.
With its latest product update, this snack puts more emphasis on the mentaiko flavor by using spicy cod roe from Kanefuku: the most major mentaiko brand in Japan.
Along with the taste of spicy cod roe, the rich flavors of mayo and beef broth give these potato chips an assertive flavor. Discover their complex umami and spiciness.